Launch List

One of the many joys of starting a business is the risk of not knowing if people even want what you're creating. This is somewhat terrifying but alas, life must continue on.

In attempts to mitigate such risk, I am inviting you to join our launch list! This not only helps me sleep at night but also gives me the opportunity to develop and launch the flavours that you want the most first!

You will get a weekly email from me (our founder Nikita) about the trials and tribulations I have encountered that week in building CTRL WTR and give you the inside scoop about the whole process.

I will see you in your email inboxes xo
The hero origin story

I basically made the perfect product for myself (narcissism at it's finest, I know). I’ve got ADHD and get chronic headaches (every single day, life is blissful). If water isn’t a fun addition, then I literally won't do it and then I’m stuck with a migraine.

Usually I drink cordial because I’ve got a sweet tooth and am a child still apparently, but carrying a bottle of cordial everywhere isn’t practical, and it definitely ruins my perfectly curated aesthetic. CTRL WTR beautifully fixes that. One press and suddenly drinking water feels like something I actually want to do.
Flavours
  • Thirst Trap (Strawberry Lemonade)
  • Ego Juice (Mango Passionfruit)
  • Social Battery (Pineapple Kiwi)
  • Tunnel Vision (Blue Raspberry)
  • Psychic State (Blackberry Raspberry)
How it works

They are flavoured drink tablets designed for water and are pretty simple: grab the dispenser, press the button, a tablet drops out the bottom and just toss it in your water. It quickly and boom, boring water becomes fun. When you run out, you can purchase our refill pouches. No powders, no sticky bottles, no mess. Just press, drop, sip.

There are 200 tablets in each dispenser, which makes about 50L.

Why we are different

We’re not pretending to be a health supplement or some vitamin-packed “wellness” drink. We’re here to make water less boring. Think of us as the much cooler version of flavoured water. Portable, a little flashy, and designed so people will ask, “what is that?” when they see you using it.
Launch List Perks

If you sign up, you’re basically in the secret club. You’ll get first dibs when we launch, weekly behind-the-scenes chaos from me (Nikita), and you’ll even get a say in which flavours we drop first.
FAQs
  • Does it have sugar? Nope, completely sugar-free
  • Is it a supplement? No, these are simply flavoured tablets and have no pharmaceutical benefits.
  • How many fit in the dispenser? 200 which makes up about 50L. So you’re set for a while.
  • Will you sell refills? Yes! You will be able to purchase our refill pouches.
  • Where do you ship? US and Australia for now (worldwide eventually)

Shop the range